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The 50 Dollar Logo Experiment

Found this on the interweb :) most amusing… by Jim Walls on the www.160over90.com/blog

A couple of weeks back, Forbes ran a little article deeming graphic design as snooty business, before profiling a site called CrowdSpring where clients go to throw spec logo projects to a pool of 13,000 Photoshop jockeys. The winning design gets about $200 or so, the rest go back to their day jobs. For some, apparently, the day job unfortunately involves designing more free logos for other contest sites – a career that likely ranks second in salary behind Hopelessly Addicted Scratch-Off Lottery Ticket Enthusiast.

Of course, the design community went apoplectic in response to the article. Ethics! some lamented in the comments. Iam sure a few of them even dashed off another design manifesto or two or fifty.

Here’s the truth, though, and why all the good designers need to relax: the vast majority of the self-described designers on sites like CrowdSpring aren’t really designers. Sure, they may have a (likely pirated) version of Adobe CS4 and spent an hour or so on a few online tutorials. But owning a copy of Pet Sounds doesn’t make you Brian Freaking Wilson. And from the looks of things, most submitters are doing nothing more than manipulating a few drop-down menus to add type over top of some clip art and calling it a logo…

Read the rest here… it is worth it for the giggles >>

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  1. George (Geenius545) Says:

    Like you said, it’s not a panic & freak-out situation but I do feel that it devalues logo & graphic design (especially when they offer unlimited revisions!?) – I could sit and rant about it all day but I think the other post has covered it, though you may need a magnifying glass to read the comments ;)