There’s nothing like some positive feedback to end a long, hard week… and that’s exactly what we got from the London Advertising and Design Group regarding the new Digital Guru’s website that we launched last Friday. It’s only been live a week and already it’s had a huge number of hits and the ‘kinetic light writing’ seems to have gone down a treat amongst viewers.
Congrats again to the team… and thanks for the feedback! Now go check out the link…
Positive Feedback
Hello you lovely people!
Glad you like our post.
Would you care to give some insight to how you made the kinetic light effect? Or is this a company secret?
All the best from Andreas @ the LADG!
Hi Andreas
No secret at all… Designed BG in PS. Then created all the ‘writing’ as individual vector graphics and imported into PS for look and feel and treatment. This was then passed onto our aftereffects guru who made short 3 second movies of the light writing coming in. Then back to design who grabbed the final screen dumped it into flash before our animators got on the case to sort the timings and all the little bit of magic that you see…
Glad you like… and hope the overview helps… keep up the good work 
Mark
