Domino Pizza logos have been “cleaned” into dirty sidewalks in Los Angeles, Philadelphia and New York as part of a campaign to promote the chain’s American Legends pizza.
GreenGraffiti a business dedicated to clean outdoor advertising, used a high-pressure water hose to spray the eco-friendly images into the grime on the street. The green ads were created early on Thursday, while there was a lull in foot traffic.
Although not a new concept, we like very much… though we envisage a day where you can’t enjoy the outdoors without being exposed to advertising in some form wherever you are. Right lets green-tag Stonehenge….
