Here’s a great little campaign from German agency Scholz & Friends, Berlin which attempts to make people aware that ‘life is too short for the wrong job’. The creative for the jobs site Jobsintown peels back a layer to reveal the drive behind everyday tasks and the cramped conditions which these people could possibly work in.
The aim is to make people think about the circumstances of their own job and prompt them to start looking for another. The graphic styling has been excecuted really well and each of the applications have been well thought out to specifically suit a location.
