As ever, it’s always good to receive recognition for the effort of so many (client and agency side). So it thrills me to say that the site We Love designed and developed for Sony Ericsson’s Mobile World Congress last month has been received so well by our peers within the industry. Peaking at number 4 in the Design Charts, Site of the Day on Design Licks, Being reviewed in Creative Review as well as being listed in many other ‘hot pick’ sites…
CSS3 has amazing potential to give your sites that awe and wonder factor. At first glance, CSS3 gave you rounded corners, image borders and shadows. Ok, thats good news for all those developers that had to use ugly workarounds for every modern browser and IE6. But you then look a little deeper and find the animation ability. Check it out:
The campaign we concepted, design and built for InPlace developments gets appreciation from the design community this week. Yep it made it to StrangeFruits…
The site, ‘Life’s a Bounce‘ which showcases properties at Ingress Park, Greenhithe had a tremendous effect on generating overall interest and awareness as well (most importantly) fuelling an increase in overall sales. Within 2 weeks 20 properties had been reserved.
I have just discovered the Four Square application and I must say I am pretty excited about it!
For those that haven’t heard about FourSquare, you can check it out here.
Basically, it is a mobile application which enables you to “check-in” to destinations around your city, leave comments, offer suggestions, redeem discounts, earn points, unlock badges and even become the “mayor” of certain destinations.
A few months back you may remember reading on our blog that Mark, our CD, had been invited to the Design Off in .NET magazine. Well now you can witness his works, thoughts and direction in response to the fictitious brief of a redesign of a theatre site in November’s issue. We believe it to be the best of the bunch… but why don’t you judge for yourself and see if Mark has still got his mojo…
And if you rush out and buy a .Net November issue you can also see his piccy… which he most adamantly claims has had no retouching what so ever… well, we will leave you to make up your own mind on that one…
The Brief:
Mock up the homepage of a theatre site. Visitors should get excited about attending a production and have no trouble finding out what’s on and how to buy tickets. The page should also reflect the atmosphere and personality of the theatre. Consider including social networking features and video.
Last Friday We Love were honored to have the esteemed Patrick Collister – ex-Executive Creative Director of Ogilvy and creator of some of the best known and loved advertising in our industry – visit our studio and spend a couple of hours to discuss what is making him tick in todays fast moving and forever changing Advertising landscape.
He gave us great insight as to how the industry has changed in the last 10-20 years. How Brands MUST re-establish and learn to love themselves again, deliver on their promises and live up to their values in a much more educated and savvy marketplace. How that if they do not accept change and rely on the old and tested methods of days gone by then they are doomed to fail, to become dinosaurs of the modern age. Just keeping up and treading the same path is not good enough. Best practise means what everyone else is doing – until someone does it better… so make sure you do it better.
He pointed out that within the last 6 months a number of major brands have died on their feet. They have ceased to exist, and yes there is a pattern to their failure. A pattern of apathy and resistance to risk, of reliance on the statistical data and marketing methodology of yesteryear, of not going with gut feeling, and not utilising the vast amount of data that we have available to us… and finally… to NOT have or BELIEVE IN, the IDEA!!
We are all inspired here at the We Love manor… so together let’s re-install the value of the brand to the consumer. Let’s not be happy with just a small % increase in market share or the status quo… let’s tread upon unknown territory, take the risks and prove that ROI actually stands for Return of Idea – not investment…
We live and work in a creative industry… It is not a science. Be prepared to do battle for the idea that you know is a winner. Battle for it within a marketplace, and with technology that many fail to understand, or where return of idea is near impossible to prove.
Today I was randomly pinging through design agency websites. Seeing what people were up to. Hitting google and generally sodding around on the internet… when I came across this. Russell from R&R web design claims that he has the solution for overcrowded and badly devised websites and that this is his solution after reviewing every other agency site out there… PLEASE open this image and actually read the copy. Please post into the relevant sites and together we can get R&R Web Design to the top of the Design Charts.
I have been keeping an eye on the development of Photoshop CS5, and although it is still a fair way off (expected release is April 2010) there is a few exciting features that are looking like they will be included -
I apologise for the corny commentary, but I think the new features looks pretty cool. It seems they have incorporated the Puppet tool from After Effects which I have always thought would be a nice little feature to have in Photoshop. Though I do cringe at the thought of some of the new Photoshop disasters we will see once the hacks start “having a go”!
On the photoshop disaster note, I recommend checking out Photoshop Disasters for a smile or two to see exactly the kind of mistakes that should be avoided when doing any creative re-touching!
We are super excited to be attending the Stack Overflow Dev Day at Kensington Town Hall tomorrow. It will give us developers at We Love a chance to mingle with other coding masters and pick up a few hints and tricks.
Found a rather interesting video on media usage on the Creative Social Blog…
Thanks to Isabelle…
Only today while looking through my browser history did the thought strike me about the sheer amount of webpages we skip through on a daily basis. We’re hurtling forward so fast there’s barely a chance to take stock of the breath of information we digest (or ignore) every hour.
See the live site here>>
