The campaign we concepted, design and built for INplace developments gets appreciation from the design community this week. Yep it made it to StrangeFruits…

The site, ‘Life’s a Bounce‘ which showcases properties at Ingress Park, Greenhithe had a tremendous effect on generating overall interest and awareness as well (most importantly) fuelling an increase in overall sales. Within 2 weeks 20 properties had been reserved.

Result for all parties involved.

After its Open day launch in May 2009 the Grand Ocean housing development has successfully sold all of it’s Phase 1 apartments and is now entering into the second part of it’s marketing push.

With over 20 apartments sold already, the response to this new development has been overwhelming. These positive figures highlight the obvious benefits of an engaging and highly targeted X-channel campaign.

Elements of the campaign include a concept driven website, social media mash-up, contextual outdoor advertising, and an array of local media activities and offline collateral – all of them strategically combined to create an overall story which prospective buyers can relate to and buy into…

So congratulations for Phase 1 and here’s to Phase 2…

Visit the site yourself… www.gograndocean.co.uk