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Great News For ‘Central Life’…

We are pleased to announce that the collection of promotional material we recently created for ‘Central Life’ – a development of one and two bed apartments in Brighton, has been a huge success for our client, INplace.

Working from the concept ‘A slice of life’, we created a visually appealing brochure, ‘coming soon’ advert and ‘launch’ email to promote this new development across Brighton. We used brightly coloured overlays, clear space and layers to represent the different levels of life available at this great location.

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Your Life. Your Style

Recently we have been working on the brochure for Ebenezer Apartments, a new development from INplace wrapped around a community space in a prime Brighton location.
Ebenezer Apartments Cover

Working from the concept “A slice of life”, we created a brochure with brightly coloured overlays, clear space and layers transcoloured stock representing the different levels of life that Ebenezer Apartments and Brighton has to offer. This has been a great project to work on. A big well done to everyone involved.

Living in the Heart

We have recently finished the design of the brochure for Eyot Heights, a development in the heart of Bermondsey.Eyot Heights Sleeve

With it’s vibrant location and stunning apartments alive with character, the concept ‘Living in the Heart’, was achieved by wrapping the brochure around the development and the lifestyle that it enables – always keeping Eyot Heights, it’s life and energy, at it’s heart.

Some awesome 3d floor plans were provided by the guys at Rescommedia and we will be looking to work with them again in the future.

The brochure was well received and we are already gearing up for the next development, Ebenezer Church in Brighton, which is looking really exciting. So keep checking back for more updates.

Eyot Heights coverEyot Heights centre spreadEyot Heights floor plans

Pier Appreciation

The campaign we concepted, design and built for INplace developments gets appreciation from the design community this week. Yep it made it to StrangeFruits

The site, ‘Life’s a Bounce‘ which showcases properties at Ingress Park, Greenhithe had a tremendous effect on generating overall interest and awareness as well (most importantly) fuelling an increase in overall sales. Within 2 weeks 20 properties had been reserved.

Result for all parties involved.

We Love a good crush…

We are stoked to have just got word that one of our sites – Life’s a Bounce, has just been featured on PageCrush.

It is always nice to get recognition for our work, so if you have noticed our work being featured anywhere else on the web please let us know!

We Love… news

Its been a while, so I thought I would take the liberty of giving a brief round up of whats happening here at We Love manor. It has been an extremely busy couple of months.

We are busy interviewing for a tip top developer and project manager to join the family as we are growing (as per plan…) and thus have had to organise more space to house the talent – taking another 1000 square feet of this glorious building which we call home (including the fabulous butlers lounge!!) – Well we will need somewhere to put the table football.

We have had an extremely busy time pitching into some fabulous brands, some of which are looking extremely fruitful, so keep an ear to the We Love grapevine for breaking news. The big news this week is of our new relationship with L’Oreal Active Cosmetics. We are busy working on the Vichy Consult site as I type.

We have launched a few sites over the last two months and next week are due to launch a couple more… again stay tuned for these extremely wonderful and groundbreaking babies… We have produced a new brochure for an exciting housing development in Brighton for INplace and one for West Kent College (a new client of ours I am not sure we have shouted about yet).

We have continued to deliver for Mobix / Seachange. Unfortunately, due to contract I can’t share the work to date with you, but I can say that it will alter the way you consume media in the future. Very exciting and a long / strong relationship has been formed.

James has been busy defining a new breed of tweeter… strangely called a grunter… this being the cool people of the twitter world… after visiting several tweet-ups. And we are hopefully getting approval for some seriously cool virals for another of our long clients.

Gav and Mel have fallen in love with Python – the future of development – after visiting some geek fest in the big smoke.

Last, but by no means least… our new website. It will be with you soon. And yes it is going to be magical. I can’t wait!

Well that’s it from me. I hope you all have a weekend for of scary love. Happy Halloween!

Mark

Life’s A Bounce – The Pier Goes Live…

After a busy few weeks working on this project, ‘The Pier’ is now live and bouncing… It showcases properties at Ingress Park (a new Housing Development by INplace), situated in the beautifully regenerated area of Greenhithe. The website has a pop-up, papercraft look and feel, combining the old with the new, highlighting some of the key features the development has to offer. With Ebbsfleet round the corner and bluewater on your doorstep, this development helps open doors and create opportunities for people from all walks of life – a key differentiator in an over saturated market

The launch party was a great success and although we couldn’t have bouncing space-hoppers scattered around London as part of the guerrilla marketing campaign (mainly for legal reasons…), we were able to sneak it in on the website! Already this campaign has generated plenty of interest and the properties are selling almost as quickly as the ones for Grand Ocean.

BOUNCE!! Move in a different direction

Home Page

Home Page

Connectivity

Connectivity

Local Life

Local Life

Innovative Marketing Award

After a nail biting reception and dinner last Thursday at the Affordable Housing Awards (Victoria Park Plaza Hotel), Sarah Beeny presented the award for Most Innovative Marketing Approach to ourselves and our client INplace, for our integrated creative and strategy for the Grand Ocean development in Brighton.

Going up against stiff competition in the form of London & Quadrant and Sentinel, the decision was reached by the evaluation of a number of criteria, most importantly that of measurable results – including sales, and customer satisfaction and engagement.

Needless to say we were absolutely thrilled by this – our thanks goes to everyone who was involved, both agency and client side: particularly Jenny, John and Debbie for trusting in our conceptual approach; and Dan, Mel and Gav for pulling the whole thing together.

See examples from the campaign, or visit the GO Enjoy website and blog.

As you can tell from the photo above, my restraining order restricts me from immediate contact with Sarah Beeny… but I notice John getting remarkably close…

The face of victory…


Surf’s Up Dude – Brighton is Calling

Following hard on the heels of our recent success for INplace, GoGrandOcean.com – short listed for Most Innovative Marketing Award in the housing sector and LifesABounce.com (damn empirical ROI is a hard one to argue with!) our latest task is to promote the charms of another of their Brighton developments.

Gardener Road is an exciting new (environmentally aware) development at Port Slade. Consisting of 44 properties in the heart of Brighton’s Surf district… Oh yes indeedy… this wave is mine.

Live the Life, Break the Rules

It’s been a few months since Jimbob the Builder made his fashion debut on the Brighton housing scene (to much critical acclaim), but the Grand Ocean development is now almost fully built and ready to hit the Sussex market – so without further ado we welcome you to www.gograndocean.co.uk

We Love, tasked with overseeing and implementing a cross-channel campaign for the launch of this prestigious, landmark housing development, designed and developed brand and all on/offline comms for INplace Housing Association, around a central concept of 1950’s, ‘Breaking the Rules’.

Grand Ocean - 6 Sheet Posters

These are not the finished items and as such pricing and textual content is purely indicative.

The property’s colourful heritage and 1950’s Butlins roots, provided wide scope for an alternate line in property marketing. The result, GO Enjoy, is a concept that cheekily contrasts and compares the lives and values of yesteryear with those of today – extending strategically through:

  • a website and brochure that break away from the traditional presentation of floorplans and interiors, and welcomes the user into a rich, intuitive environment that engages and informs;
  • contextual outdoor advertising in the form of high impact 6-sheet posters, playing with situationally relevant messages and themes;
  • guerilla use of apartment window graphics (still to be revealed);
  • and a plethora of local media activities – revolving around our slightly risque themes – plus a few tricks and treats to be revealed over the coming months… (Redcoats!!)

We’re looking forward to a highly successful outcome to this campaign and will keep you informed on further developments and activities as they’re implemented. In the meantime, Go EnjoyLive the life, break the rules ;)